Marketing Automation with Eloqua
Eloqua is a powerful platform that develops automated marketing and demand generation software and services for business-to-business marketers. It provides enough tools to start to centralize marketing operations and build holistic views of demand generation across multiple channels. This, in turn, gives marketers actionable results for their campaigns and the ability to centralize more of this data from one or a few systems. It helps ensure every component of marketing works harder and more efficiently to drive revenue. This practical guide will help you realize your full potential by demonstrating how your campaign vision can be translated into a digital campaign in Eloqua, and how to measure its success.It will walk you through building a practical campaign, and explains the powerful features of Eloqua on this journey. You'll also learn how to utilize these features in your campaign along with various tools that will enhance its marketing value. ...
Eloqua is a powerful platform that develops automated marketing and demand generation software and services for business-to-business marketers. It provides enough tools to start to centralize marketing operations and build holistic views of demand generation across multiple channels. This, in turn, gives marketers actionable results for their campaigns and the ability to centralize more of this data from one or a few systems. It helps ensure every component of marketing works harder and more efficiently to drive revenue. This practical guide will help you realize your full potential by demonstrating how your campaign vision can be translated into a digital campaign in Eloqua, and how to measure its success.It will walk you through building a practical campaign, and explains the powerful features of Eloqua on this journey. You'll also learn how to utilize these features in your campaign along with various tools that will enhance its marketing value. ...
Building Minecraft Server Modifications
If you have ever played Minecraft on a public server then the chances are that the server was powered by Bukkit. Bukkit plugins allow a server to be modified in more ways than you can imagine. Learning to program your own server mods will allow you to customize the game to your own liking. Building Minecraft Server Modifications is a complete guide that walks you through the creation of Minecraft server mods. From setting up a server, to testing your newly made plugins, this book teaches you everything you need to know. With the help of this book you can start practising for a career in software development or simply create something awesome to play with your friends. ...
If you have ever played Minecraft on a public server then the chances are that the server was powered by Bukkit. Bukkit plugins allow a server to be modified in more ways than you can imagine. Learning to program your own server mods will allow you to customize the game to your own liking. Building Minecraft Server Modifications is a complete guide that walks you through the creation of Minecraft server mods. From setting up a server, to testing your newly made plugins, this book teaches you everything you need to know. With the help of this book you can start practising for a career in software development or simply create something awesome to play with your friends. ...
Jump Start Bootstrap
Originally developed by Twitter, Bootstrap is a front-end web framework that's revolutionized modern web development. It makes it easy to build professional, feature-packed websites in no time. Better still, Bootstrap is built from the ground up to be fully responsive, meaning your designs will look beautiful on any device, and in any browser. Whether you're a designer or a developer, you need to get acquainted with Bootstrap. Jump Start Bootstrap is the perfect primer to the most popular front-end framework available on the Web today. ...
Originally developed by Twitter, Bootstrap is a front-end web framework that's revolutionized modern web development. It makes it easy to build professional, feature-packed websites in no time. Better still, Bootstrap is built from the ground up to be fully responsive, meaning your designs will look beautiful on any device, and in any browser. Whether you're a designer or a developer, you need to get acquainted with Bootstrap. Jump Start Bootstrap is the perfect primer to the most popular front-end framework available on the Web today. ...
Jump Start PHP
PHP is a hugely popular language that powers the backend of 80% of websites, including Internet giants such as Facebook, Wikipedia and WordPress. It's an easy language to learn and great for beginners, so you can get up and running fast! In Jump Start PHP you'll learn step-by-step how to build a complete blog application, understand and how PHP works with data, and improve the security your PHP apps. In just one weekend, you'll have a solid base to start writing PHP on your own! ...
PHP is a hugely popular language that powers the backend of 80% of websites, including Internet giants such as Facebook, Wikipedia and WordPress. It's an easy language to learn and great for beginners, so you can get up and running fast! In Jump Start PHP you'll learn step-by-step how to build a complete blog application, understand and how PHP works with data, and improve the security your PHP apps. In just one weekend, you'll have a solid base to start writing PHP on your own! ...
Ruby on Rails Tutorial, 2nd Edition
Using Rails, developers can build web applications of exceptional elegance and power. Although its remarkable capabilities have made Ruby on Rails one of the world's most popular web development frameworks, it can be challenging to learn and use. Ruby on Rails Tutorial, Second Edition, is the solution. Best-selling author and leading Rails developer Michael Hartl teaches Rails by guiding you through the development of your own complete sample application using the latest techniques in Rails web development. The updates to this edition include all-new site design using Twitter's Bootstrap; coverage of the new asset pipeline, including Sprockets and Sass; behavior-driven development (BDD) with Capybara and RSpec; better automated testing with Guard and Spork; roll your own authentication with has_secure_password; and an introduction to Gherkin and Cucumber. ...
Using Rails, developers can build web applications of exceptional elegance and power. Although its remarkable capabilities have made Ruby on Rails one of the world's most popular web development frameworks, it can be challenging to learn and use. Ruby on Rails Tutorial, Second Edition, is the solution. Best-selling author and leading Rails developer Michael Hartl teaches Rails by guiding you through the development of your own complete sample application using the latest techniques in Rails web development. The updates to this edition include all-new site design using Twitter's Bootstrap; coverage of the new asset pipeline, including Sprockets and Sass; behavior-driven development (BDD) with Capybara and RSpec; better automated testing with Guard and Spork; roll your own authentication with has_secure_password; and an introduction to Gherkin and Cucumber. ...
Python Web Development with Django
Using the simple, robust, Python-based Django framework, you can build powerful Web solutions with remarkably few lines of code. In Python Web Development with Django, three experienced Django and Python developers cover all the techniques, tools, and concepts you need to make the most of Django, including all the major features of the new release. You'll discover how Django leverages Python's development speed and flexibility to help you solve a wide spectrum of Web development problems and learn Django best practices covered nowhere else. ...
Using the simple, robust, Python-based Django framework, you can build powerful Web solutions with remarkably few lines of code. In Python Web Development with Django, three experienced Django and Python developers cover all the techniques, tools, and concepts you need to make the most of Django, including all the major features of the new release. You'll discover how Django leverages Python's development speed and flexibility to help you solve a wide spectrum of Web development problems and learn Django best practices covered nowhere else. ...
Scala for Java Developers
Scala for Java Developers is a step-by-step guide full of easy-to-follow code taken from real-world examples explaining the migration and integration of Scala in a Java project. With this book, you will first get comfortable with the Scala syntax and its Java-like ecosystem, and then dive into new ways of building reactive web apps using the Typesafe stack including the actor-based Akka framework, the Play web framework, and the emerging Slick framework for persistence. The book will then teach you how to review useful tools for unit, integration, and functional testing; demonstrate how integrating with external systems applies to the Scala world and what its benefits are. ...
Scala for Java Developers is a step-by-step guide full of easy-to-follow code taken from real-world examples explaining the migration and integration of Scala in a Java project. With this book, you will first get comfortable with the Scala syntax and its Java-like ecosystem, and then dive into new ways of building reactive web apps using the Typesafe stack including the actor-based Akka framework, the Play web framework, and the emerging Slick framework for persistence. The book will then teach you how to review useful tools for unit, integration, and functional testing; demonstrate how integrating with external systems applies to the Scala world and what its benefits are. ...
Microsoft Silverlight 4 Business Application Development
Microsoft Silverlight is a programmable web browser plug-in that enables features including animation, vector graphics, and audio-video playback—features that characterize Rich Internet Applications. Silverlight makes possible the development of RIA applications in familiar .NET languages such as C# and VB.NET. Silverlight is a great (and growing) Line of Business platform and is increasingly being used to build business applications. Silverlight 3 made a big step in LOB; Silverlight 4 builds upon this further. This book will enable .NET developers to feel the pulse of business application development with Silverlight quickly. ...
Microsoft Silverlight is a programmable web browser plug-in that enables features including animation, vector graphics, and audio-video playback—features that characterize Rich Internet Applications. Silverlight makes possible the development of RIA applications in familiar .NET languages such as C# and VB.NET. Silverlight is a great (and growing) Line of Business platform and is increasingly being used to build business applications. Silverlight 3 made a big step in LOB; Silverlight 4 builds upon this further. This book will enable .NET developers to feel the pulse of business application development with Silverlight quickly. ...
Microsoft Silverlight 5: Building Rich Enterprise Dashboards
Microsoft Silverlight is a powerful development platform for creating rich media applications and line of business applications for the web and desktop. Silverlight enables you to create, customize and design rich enterprise dashboards that highlight Key Performance Indicators for your business. Microsoft Silverlight 5: Building Rich Enterprise Dashboards is a concise and practical tutorial that shows you how to create, customize and design rich enterprise dashboards with Silverlight. ...
Microsoft Silverlight is a powerful development platform for creating rich media applications and line of business applications for the web and desktop. Silverlight enables you to create, customize and design rich enterprise dashboards that highlight Key Performance Indicators for your business. Microsoft Silverlight 5: Building Rich Enterprise Dashboards is a concise and practical tutorial that shows you how to create, customize and design rich enterprise dashboards with Silverlight. ...
Hyper-V Server Virtualization Starter
Although resources such as OS and printers are still shared, under the time-sharing model, in a virtualized environment individual virtual servers are isolated from each other, giving an illusion of multiple fully functional systems. Hyper-V server 2008 R2 provides software infrastructure and basic management tools that you can use to create and manage a virtualized server computing environment. "Instant Hyper-V Server Virtualization Starter" will teach you the basics of virtualization, and get you started with building your first virtual machine. This book also contains tips and tricks for using Microsoft Hyper-V server 2008 R2. ...
Although resources such as OS and printers are still shared, under the time-sharing model, in a virtualized environment individual virtual servers are isolated from each other, giving an illusion of multiple fully functional systems. Hyper-V server 2008 R2 provides software infrastructure and basic management tools that you can use to create and manage a virtualized server computing environment. "Instant Hyper-V Server Virtualization Starter" will teach you the basics of virtualization, and get you started with building your first virtual machine. This book also contains tips and tricks for using Microsoft Hyper-V server 2008 R2. ...