Marketing Automation with Eloqua
Eloqua is a powerful platform that develops automated marketing and demand generation software and services for business-to-business marketers. It provides enough tools to start to centralize marketing operations and build holistic views of demand generation across multiple channels. This, in turn, gives marketers actionable results for their campaigns and the ability to centralize more of this data from one or a few systems. It helps ensure every component of marketing works harder and more efficiently to drive revenue. This practical guide will help you realize your full potential by demonstrating how your campaign vision can be translated into a digital campaign in Eloqua, and how to measure its success.It will walk you through building a practical campaign, and explains the powerful features of Eloqua on this journey. You'll also learn how to utilize these features in your campaign along with various tools that will enhance its marketing value. ...
Eloqua is a powerful platform that develops automated marketing and demand generation software and services for business-to-business marketers. It provides enough tools to start to centralize marketing operations and build holistic views of demand generation across multiple channels. This, in turn, gives marketers actionable results for their campaigns and the ability to centralize more of this data from one or a few systems. It helps ensure every component of marketing works harder and more efficiently to drive revenue. This practical guide will help you realize your full potential by demonstrating how your campaign vision can be translated into a digital campaign in Eloqua, and how to measure its success.It will walk you through building a practical campaign, and explains the powerful features of Eloqua on this journey. You'll also learn how to utilize these features in your campaign along with various tools that will enhance its marketing value. ...
Mastering ElasticSearch
ElasticSearch is fast, distributed, scalable, and written in the Java search engine that leverages Apache Lucene capabilities providing a new level of control over how you index and search even the largest set of data. Mastering ElasticSearch covers the intermediate and advanced functionalities of ElasticSearch and will let you understand not only how ElasticSearch works, but will also guide you through its internals such as caches, Apache Lucene library, monitoring capabilities, and the Java API. In addition to that you'll see the practical usage of ElasticSearch configuration parameters, monitoring API, and easy-to-use and extend examples on how to extend ElasticSearch by writing your own plugins. ...
ElasticSearch is fast, distributed, scalable, and written in the Java search engine that leverages Apache Lucene capabilities providing a new level of control over how you index and search even the largest set of data. Mastering ElasticSearch covers the intermediate and advanced functionalities of ElasticSearch and will let you understand not only how ElasticSearch works, but will also guide you through its internals such as caches, Apache Lucene library, monitoring capabilities, and the Java API. In addition to that you'll see the practical usage of ElasticSearch configuration parameters, monitoring API, and easy-to-use and extend examples on how to extend ElasticSearch by writing your own plugins. ...
Mastering Ninject for Dependency Injection
Dependency injection is an approach to creating loosely coupled applications. Maintainability, testability, and extensibility are just a few advantages of loose coupling. Ninject is a software library which automates almost everything that we need in order to implement a dependency injection pattern. Mastering Ninject for Dependency Injection will teach you everything you need to know in order to implement dependency injection using Ninject in a real-life project. Not only does it teach you about Ninject core framework features that are essential for implementing dependency injection, but it also explores the power of Ninject's most useful extensions and demonstrates how to apply them. ...
Dependency injection is an approach to creating loosely coupled applications. Maintainability, testability, and extensibility are just a few advantages of loose coupling. Ninject is a software library which automates almost everything that we need in order to implement a dependency injection pattern. Mastering Ninject for Dependency Injection will teach you everything you need to know in order to implement dependency injection using Ninject in a real-life project. Not only does it teach you about Ninject core framework features that are essential for implementing dependency injection, but it also explores the power of Ninject's most useful extensions and demonstrates how to apply them. ...
Building Minecraft Server Modifications
If you have ever played Minecraft on a public server then the chances are that the server was powered by Bukkit. Bukkit plugins allow a server to be modified in more ways than you can imagine. Learning to program your own server mods will allow you to customize the game to your own liking. Building Minecraft Server Modifications is a complete guide that walks you through the creation of Minecraft server mods. From setting up a server, to testing your newly made plugins, this book teaches you everything you need to know. With the help of this book you can start practising for a career in software development or simply create something awesome to play with your friends. ...
If you have ever played Minecraft on a public server then the chances are that the server was powered by Bukkit. Bukkit plugins allow a server to be modified in more ways than you can imagine. Learning to program your own server mods will allow you to customize the game to your own liking. Building Minecraft Server Modifications is a complete guide that walks you through the creation of Minecraft server mods. From setting up a server, to testing your newly made plugins, this book teaches you everything you need to know. With the help of this book you can start practising for a career in software development or simply create something awesome to play with your friends. ...
Host Your Web Site In The Cloud
Host Your Web Site On The Cloud is your step-by-step guide to this revolutionary approach to hosting and managing your web applications. Cloud computing gives you the tools you need to prepare and cope with a traffic onslaught. You'll have the confidence to withstand a traffic surge without melting your servers or sending you into bankruptcy. There are a number of ways to use the cloud to host existing applications, build creative new ones, and improve the cost-effectiveness and efficiency or organizations large and small. ...
Host Your Web Site On The Cloud is your step-by-step guide to this revolutionary approach to hosting and managing your web applications. Cloud computing gives you the tools you need to prepare and cope with a traffic onslaught. You'll have the confidence to withstand a traffic surge without melting your servers or sending you into bankruptcy. There are a number of ways to use the cloud to host existing applications, build creative new ones, and improve the cost-effectiveness and efficiency or organizations large and small. ...
Ruby on Rails Tutorial, 2nd Edition
Using Rails, developers can build web applications of exceptional elegance and power. Although its remarkable capabilities have made Ruby on Rails one of the world's most popular web development frameworks, it can be challenging to learn and use. Ruby on Rails Tutorial, Second Edition, is the solution. Best-selling author and leading Rails developer Michael Hartl teaches Rails by guiding you through the development of your own complete sample application using the latest techniques in Rails web development. The updates to this edition include all-new site design using Twitter's Bootstrap; coverage of the new asset pipeline, including Sprockets and Sass; behavior-driven development (BDD) with Capybara and RSpec; better automated testing with Guard and Spork; roll your own authentication with has_secure_password; and an introduction to Gherkin and Cucumber. ...
Using Rails, developers can build web applications of exceptional elegance and power. Although its remarkable capabilities have made Ruby on Rails one of the world's most popular web development frameworks, it can be challenging to learn and use. Ruby on Rails Tutorial, Second Edition, is the solution. Best-selling author and leading Rails developer Michael Hartl teaches Rails by guiding you through the development of your own complete sample application using the latest techniques in Rails web development. The updates to this edition include all-new site design using Twitter's Bootstrap; coverage of the new asset pipeline, including Sprockets and Sass; behavior-driven development (BDD) with Capybara and RSpec; better automated testing with Guard and Spork; roll your own authentication with has_secure_password; and an introduction to Gherkin and Cucumber. ...
Ruby and MongoDB Web Development
Step-by-step instructions and practical examples to creating web applications with Ruby and MongoDB. Learn to design the object model in a NoSQL way. Create objects in Ruby and map them to MongoDB. Learn about Mongoid and MongoMapper for mapping Ruby objects to MongoDB documents. Process large datasets with MapReduce. Create geo-spatial indexes or 2D indexes. ...
Step-by-step instructions and practical examples to creating web applications with Ruby and MongoDB. Learn to design the object model in a NoSQL way. Create objects in Ruby and map them to MongoDB. Learn about Mongoid and MongoMapper for mapping Ruby objects to MongoDB documents. Process large datasets with MapReduce. Create geo-spatial indexes or 2D indexes. ...
Python Web Development with Django
Using the simple, robust, Python-based Django framework, you can build powerful Web solutions with remarkably few lines of code. In Python Web Development with Django, three experienced Django and Python developers cover all the techniques, tools, and concepts you need to make the most of Django, including all the major features of the new release. You'll discover how Django leverages Python's development speed and flexibility to help you solve a wide spectrum of Web development problems and learn Django best practices covered nowhere else. ...
Using the simple, robust, Python-based Django framework, you can build powerful Web solutions with remarkably few lines of code. In Python Web Development with Django, three experienced Django and Python developers cover all the techniques, tools, and concepts you need to make the most of Django, including all the major features of the new release. You'll discover how Django leverages Python's development speed and flexibility to help you solve a wide spectrum of Web development problems and learn Django best practices covered nowhere else. ...
Apache Kafka
Message publishing is a mechanism of connecting heterogeneous applications together with messages that are routed between them, for example by using a message broker like Apache Kafka. Such solutions deal with real-time volumes of information and route it to multiple consumers without letting information producers know who the final consumers are. Apache Kafka is a practical, hands-on guide providing you with a series of step-by-step practical implementations, which will help you take advantage of the real power behind Kafka, and give you a strong grounding for using it in your publisher-subscriber based architectures. ...
Message publishing is a mechanism of connecting heterogeneous applications together with messages that are routed between them, for example by using a message broker like Apache Kafka. Such solutions deal with real-time volumes of information and route it to multiple consumers without letting information producers know who the final consumers are. Apache Kafka is a practical, hands-on guide providing you with a series of step-by-step practical implementations, which will help you take advantage of the real power behind Kafka, and give you a strong grounding for using it in your publisher-subscriber based architectures. ...
Scala for Java Developers
Scala for Java Developers is a step-by-step guide full of easy-to-follow code taken from real-world examples explaining the migration and integration of Scala in a Java project. With this book, you will first get comfortable with the Scala syntax and its Java-like ecosystem, and then dive into new ways of building reactive web apps using the Typesafe stack including the actor-based Akka framework, the Play web framework, and the emerging Slick framework for persistence. The book will then teach you how to review useful tools for unit, integration, and functional testing; demonstrate how integrating with external systems applies to the Scala world and what its benefits are. ...
Scala for Java Developers is a step-by-step guide full of easy-to-follow code taken from real-world examples explaining the migration and integration of Scala in a Java project. With this book, you will first get comfortable with the Scala syntax and its Java-like ecosystem, and then dive into new ways of building reactive web apps using the Typesafe stack including the actor-based Akka framework, the Play web framework, and the emerging Slick framework for persistence. The book will then teach you how to review useful tools for unit, integration, and functional testing; demonstrate how integrating with external systems applies to the Scala world and what its benefits are. ...