Agile for Everybody
Creating Fast, Flexible, and Customer-First Organizations
The Agile movement provides real, actionable answers to the question that keeps many company leaders awake at night: How do we stay successful in a fast-changing and unpredictable world? Agile has already transformed how modern companies build and deliver software. This practical book demonstrates how entire organizations - from product managers and engineers to marketers and executives - can put Agile to work.
Author Matt LeMay explains Agile in clear, jargon-free terms and provides concrete and actionable steps to help any team put its values and principles into practice. Examples from a wide variety of organizations, including small nonprofits and global financial enterprises, bring to life the on-the-ground realities of Agile across industries and functions.
Understand exactly what Agile is and why it matters; Use Agile to address your organization's specific needs and goals; Take customer centricity from theory into practice; Stop wasting time in "report and critique" meetings and start making better decisions; Create a harmonious cycle of learning, collaborating, and delivering; Learn from Agile experts at companies like IBM, Spotify, and Coca-Cola.
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