Business eBooks
Infusionsoft Cookbook
Infusionsoft is an all-in-one software-as-a-service (SaaS) for small business sales and marketing. It empowers businesses with the same level of automation and personalization that were previously only available to large corporate enterprises with deep pockets. You can easily manage customer relationships, target communications in an automated manner, and sell their products/services online effectively. Starting with recipes on the general setup and core competencies related to Infusionsoft, you will then learn about tools to enhance user experience. Further on, you'll dive deep into different strategies to attract, sell, and wow your customers. You'll also explore different ways to manage administrative tasks and reporting, which are crucial to perform better workflow management. Later, you will become proficient in lead generation and lead management, referral management, report generation, and working with the campaign builder. Finally, the book closes with unsupport ...
Infusionsoft is an all-in-one software-as-a-service (SaaS) for small business sales and marketing. It empowers businesses with the same level of automation and personalization that were previously only available to large corporate enterprises with deep pockets. You can easily manage customer relationships, target communications in an automated manner, and sell their products/services online effectively. Starting with recipes on the general setup and core competencies related to Infusionsoft, you will then learn about tools to enhance user experience. Further on, you'll dive deep into different strategies to attract, sell, and wow your customers. You'll also explore different ways to manage administrative tasks and reporting, which are crucial to perform better workflow management. Later, you will become proficient in lead generation and lead management, referral management, report generation, and working with the campaign builder. Finally, the book closes with unsupport ...
Visual Studio Lightswitch 2015, 2nd Edition
In this fully updated second edition, award-winning author Tim Leung explains how to build data-centric business applications for the desktop, cloud, web, and mobile devices in just a few clicks - with no code required - using Visual Studio Lightswitch 2015. This book explains the basics of Visual Studio Lightswitch 2015 plus new features and key advanced topics that every Microsoft developer needs to know to create modern data services and build clients that can run on multiple devices. Visual Studio LightSwitch 2015 is a rapid application deployment tool that simplifies and shortens the time needed to develop business applications. The basics are very easily understood but more advanced users will hunger for more. How do you design complex layouts? How do you query data using LINQ and other syntax structures? How do you secure your application against malicious use? Visual Studio LightSwitch 2015 answers these questions and more as author Tim Leung—winner of a Micr ...
In this fully updated second edition, award-winning author Tim Leung explains how to build data-centric business applications for the desktop, cloud, web, and mobile devices in just a few clicks - with no code required - using Visual Studio Lightswitch 2015. This book explains the basics of Visual Studio Lightswitch 2015 plus new features and key advanced topics that every Microsoft developer needs to know to create modern data services and build clients that can run on multiple devices. Visual Studio LightSwitch 2015 is a rapid application deployment tool that simplifies and shortens the time needed to develop business applications. The basics are very easily understood but more advanced users will hunger for more. How do you design complex layouts? How do you query data using LINQ and other syntax structures? How do you secure your application against malicious use? Visual Studio LightSwitch 2015 answers these questions and more as author Tim Leung—winner of a Micr ...
Anti-Money Laundering in a Nutshell
Anti–Money Laundering in a Nutshellis a concise, accessible, and practical guide to compliance with anti–money laundering law for financial professionals, corporate investigators, business managers, and all personnel of financial institutions who are required, under penalty of hefty fines, to get anti–money laundering training. Money laundering is endemic. As much as 5 percent of global GDP ($3.6 trillion) is laundered by criminals each year. It's no wonder that every financial institution in the United States—including banks, credit card companies, insurers, securities brokerages, private funds, and money service businesses—must comply with complex examination, training, and reporting requirements mandated by a welter of federal anti–money laundering (AML) laws. Ignorance of crime is no excuse before the law. Financial institutions and businesses that unknowingly serve as conduits for money laundering are no less liable to prosecution and fines than those that co ...
Anti–Money Laundering in a Nutshellis a concise, accessible, and practical guide to compliance with anti–money laundering law for financial professionals, corporate investigators, business managers, and all personnel of financial institutions who are required, under penalty of hefty fines, to get anti–money laundering training. Money laundering is endemic. As much as 5 percent of global GDP ($3.6 trillion) is laundered by criminals each year. It's no wonder that every financial institution in the United States—including banks, credit card companies, insurers, securities brokerages, private funds, and money service businesses—must comply with complex examination, training, and reporting requirements mandated by a welter of federal anti–money laundering (AML) laws. Ignorance of crime is no excuse before the law. Financial institutions and businesses that unknowingly serve as conduits for money laundering are no less liable to prosecution and fines than those that co ...
Databases for Small Business
This book covers the practical aspects of database design, data cleansing, data analysis, and data protection, among others. The focus is on what you really need to know to create the right database for your small business and to leverage it most effectively to spur growth and revenue. Databases for Small Business is a practical handbook for entrepreneurs, managers, staff, and professionals in small organizations who are not IT specialists but who recognize the need to ramp up their small organizations' use of data and to round out their own business expertise and office skills with basic database proficiency. Anna Manning—a data scientist who has worked on database design and data analysis in a computer science university research lab, her own small business and a nonprofit—walks you through the progression of steps that will enable you to extract actionable intelligence and maximum value from your business data in terms of marketing, sales ...
This book covers the practical aspects of database design, data cleansing, data analysis, and data protection, among others. The focus is on what you really need to know to create the right database for your small business and to leverage it most effectively to spur growth and revenue. Databases for Small Business is a practical handbook for entrepreneurs, managers, staff, and professionals in small organizations who are not IT specialists but who recognize the need to ramp up their small organizations' use of data and to round out their own business expertise and office skills with basic database proficiency. Anna Manning—a data scientist who has worked on database design and data analysis in a computer science university research lab, her own small business and a nonprofit—walks you through the progression of steps that will enable you to extract actionable intelligence and maximum value from your business data in terms of marketing, sales ...
Develop on Yammer
Develop on Yammer is your guide to integrating the Yammer social network with your company's application ecosystem. By developing custom apps and features on the Yammer platform, you can make your workplace more productive, encourage communication and feedback, and get your colleagues collaborating across a range of platforms, including SharePoint, ASP.NET, and Windows Phone. The book begins with an introduction to the development options available along with guidance on how to set up a Yammer developer account. You'll then take your first step in Yammer integration by building a Yammer feed into a web page or other JavaScript-based client application, before diving into app creation and management on the Yammer platform. ...
Develop on Yammer is your guide to integrating the Yammer social network with your company's application ecosystem. By developing custom apps and features on the Yammer platform, you can make your workplace more productive, encourage communication and feedback, and get your colleagues collaborating across a range of platforms, including SharePoint, ASP.NET, and Windows Phone. The book begins with an introduction to the development options available along with guidance on how to set up a Yammer developer account. You'll then take your first step in Yammer integration by building a Yammer feed into a web page or other JavaScript-based client application, before diving into app creation and management on the Yammer platform. ...
Graph Analysis and Visualization
Graph Analysis and Visualization brings graph theory out of the lab and into the real world. Using sophisticated methods and tools that span analysis functions, this guide shows you how to exploit graph and network analytic techniques to enable the discovery of new business insights and opportunities. Published in full color, the book describes the process of creating powerful visualizations using a rich and engaging set of examples from sports, finance, marketing, security, social media, and more. You will find practical guidance toward pattern identification and using various data sources, including Big Data, plus clear instruction on the use of software and programming. The companion website offers data sets, full code examples in Python, and links to all the tools covered in the book. Science has already reaped the benefit of network and graph theory, which has powered breakthroughs in physics, economics, genetics, and more. This book brings those proven techniques into t ...
Graph Analysis and Visualization brings graph theory out of the lab and into the real world. Using sophisticated methods and tools that span analysis functions, this guide shows you how to exploit graph and network analytic techniques to enable the discovery of new business insights and opportunities. Published in full color, the book describes the process of creating powerful visualizations using a rich and engaging set of examples from sports, finance, marketing, security, social media, and more. You will find practical guidance toward pattern identification and using various data sources, including Big Data, plus clear instruction on the use of software and programming. The companion website offers data sets, full code examples in Python, and links to all the tools covered in the book. Science has already reaped the benefit of network and graph theory, which has powered breakthroughs in physics, economics, genetics, and more. This book brings those proven techniques into t ...
Infusionsoft Cookbook
Infusionsoft is an all-in-one software-as-a-service (SaaS) for small business sales and marketing. It empowers businesses with the same level of automation and personalization that were previously only available to large corporate enterprises with deep pockets. You can easily manage customer relationships, target communications in an automated manner, and sell their products/services online effectively. Starting with recipes on the general setup and core competencies related to Infusionsoft, you will then learn about tools to enhance user experience. Further on, you'll dive deep into different strategies to attract, sell, and wow your customers. You'll also explore different ways to manage administrative tasks and reporting, which are crucial to perform better workflow management. Later, you will become proficient in lead generation and lead management, referral management, report generation, and working with the campaign builder. Finally, the book closes with unsupport ...
Infusionsoft is an all-in-one software-as-a-service (SaaS) for small business sales and marketing. It empowers businesses with the same level of automation and personalization that were previously only available to large corporate enterprises with deep pockets. You can easily manage customer relationships, target communications in an automated manner, and sell their products/services online effectively. Starting with recipes on the general setup and core competencies related to Infusionsoft, you will then learn about tools to enhance user experience. Further on, you'll dive deep into different strategies to attract, sell, and wow your customers. You'll also explore different ways to manage administrative tasks and reporting, which are crucial to perform better workflow management. Later, you will become proficient in lead generation and lead management, referral management, report generation, and working with the campaign builder. Finally, the book closes with unsupport ...
Learning Redis
This book will introduce Redis and help you understand its various facets. Starting with an introduction to NoSQL, you will learn how to install Redis and how to classify and work with data structures. By working with real world scenarios pertaining to using Redis, you will discover sharding and indexing techniques, along with how to improve scalability and performance through persistent strategies and data migration techniques. With the help of multiple examples, you will learn to design web and business applications. You will also learn how to configure Redis for setting up clusters and tuning it for performance. At the end of this book, you will find essential tips on backup and recovery strategies for the Redis environment. ...
This book will introduce Redis and help you understand its various facets. Starting with an introduction to NoSQL, you will learn how to install Redis and how to classify and work with data structures. By working with real world scenarios pertaining to using Redis, you will discover sharding and indexing techniques, along with how to improve scalability and performance through persistent strategies and data migration techniques. With the help of multiple examples, you will learn to design web and business applications. You will also learn how to configure Redis for setting up clusters and tuning it for performance. At the end of this book, you will find essential tips on backup and recovery strategies for the Redis environment. ...
Learning VMware vCloud Air
VMware vCloud Air is a cloud offering by VMware that provides you with the flexibility and agility to create and manage your virtualized workloads with ease on a VMware-backed cloud platform. This book starts off by providing you with a few key features and benefits of cloud computing, along with some interesting real-world use cases. You'll walk through how to integrate your vCloud Air with either an on-premise VMware-based private cloud or a different public cloud provider. Next, you'll explore the performance and workloads of your vCloud Air instance using VMware vRealize Operations Manager. Finally, you'll also learn how to leverage vCloud Air's Disaster Recovery as a Service (DRaaS) offering. ...
VMware vCloud Air is a cloud offering by VMware that provides you with the flexibility and agility to create and manage your virtualized workloads with ease on a VMware-backed cloud platform. This book starts off by providing you with a few key features and benefits of cloud computing, along with some interesting real-world use cases. You'll walk through how to integrate your vCloud Air with either an on-premise VMware-based private cloud or a different public cloud provider. Next, you'll explore the performance and workloads of your vCloud Air instance using VMware vRealize Operations Manager. Finally, you'll also learn how to leverage vCloud Air's Disaster Recovery as a Service (DRaaS) offering. ...
Mastering Social Media Mining with R
With an increase in the number of users on the web, the content generated has increased substantially, bringing in the need to gain insights into the untapped gold mine that is social media data. For computational statistics, R has an advantage over other languages in providing readily-available data extraction and transformation packages, making it easier to carry out your ETL tasks. Along with this, its data visualization packages help users get a better understanding of the underlying data distributions while its range of "standard" statistical packages simplify analysis of the data. This book will teach you how powerful business cases are solved by applying machine learning techniques on social media data. You will learn about important and recent developments in the field of social media, along with a few advanced topics such as Open Authorization (OAuth). Through practical examples, you will access data from R using APIs of various social media sites such as T ...
With an increase in the number of users on the web, the content generated has increased substantially, bringing in the need to gain insights into the untapped gold mine that is social media data. For computational statistics, R has an advantage over other languages in providing readily-available data extraction and transformation packages, making it easier to carry out your ETL tasks. Along with this, its data visualization packages help users get a better understanding of the underlying data distributions while its range of "standard" statistical packages simplify analysis of the data. This book will teach you how powerful business cases are solved by applying machine learning techniques on social media data. You will learn about important and recent developments in the field of social media, along with a few advanced topics such as Open Authorization (OAuth). Through practical examples, you will access data from R using APIs of various social media sites such as T ...
Microsoft Dynamics CRM 2015 Application Design
Businesses can have their developers build complete apps or plug-ins and interfaces to suit their business needs. With the application of MS CRM, administrators can alter the content, layout, and business logic for each business use case. Businesses can choose to run Dynamics CRM on their own internal server or to link to web-hosted installations. This book is an enhanced guide that covers all the new features released with Microsoft Dynamics CRM 2015. Coming straight off the shelf with a whole new frontier of updated business rules, process enhancements, SDK methods, and other enhancements, this book is a complete guide for all your Dynamics CRM questions. Starting off, this book will introduce you to the deployment options such as online and on-premise, and the software and hardware requirements as CRM customization. It will also teach you how to develop a sample application. Going deeper, this book teaches you about the new enhancements in Microsoft ...
Businesses can have their developers build complete apps or plug-ins and interfaces to suit their business needs. With the application of MS CRM, administrators can alter the content, layout, and business logic for each business use case. Businesses can choose to run Dynamics CRM on their own internal server or to link to web-hosted installations. This book is an enhanced guide that covers all the new features released with Microsoft Dynamics CRM 2015. Coming straight off the shelf with a whole new frontier of updated business rules, process enhancements, SDK methods, and other enhancements, this book is a complete guide for all your Dynamics CRM questions. Starting off, this book will introduce you to the deployment options such as online and on-premise, and the software and hardware requirements as CRM customization. It will also teach you how to develop a sample application. Going deeper, this book teaches you about the new enhancements in Microsoft ...