The Social Media Marketing Book
Take advantage of the phenomenon that is quickly becoming the most effective way to market brands, products, and services -- social media. This easy-to-understand book introduces you to social networks, blogging, and several other websites, and helps you plan and execute strategies with actionable advice every step of the way. Determine which networks fit your marketing program, and learn the techniques necessary to measure results and track return on investment. ...
Take advantage of the phenomenon that is quickly becoming the most effective way to market brands, products, and services -- social media. This easy-to-understand book introduces you to social networks, blogging, and several other websites, and helps you plan and execute strategies with actionable advice every step of the way. Determine which networks fit your marketing program, and learn the techniques necessary to measure results and track return on investment. ...
Python for Unix and Linux System Administration
Python is an ideal language for solving problems, especially for Linux and Unix. With this pragmatic book, administrators can review various tasks that often occur in the management of these systems, and learn how Python can provide a more efficient way to handle them. Once you finish this book, you'll be able to develop your own set of command-line utilities with Python to tackle a wide range of problems. ...
Python is an ideal language for solving problems, especially for Linux and Unix. With this pragmatic book, administrators can review various tasks that often occur in the management of these systems, and learn how Python can provide a more efficient way to handle them. Once you finish this book, you'll be able to develop your own set of command-line utilities with Python to tackle a wide range of problems. ...
Scaling MongoDB
Create a MongoDB cluster that will to grow to meet the needs of your application. With this short and concise ebook, you'll get guidelines for setting up and using clusters to store a large volume of data, and learn how to access the data efficiently. In the process, you'll understand how to make your application work with a distributed database system. ...
Create a MongoDB cluster that will to grow to meet the needs of your application. With this short and concise ebook, you'll get guidelines for setting up and using clusters to store a large volume of data, and learn how to access the data efficiently. In the process, you'll understand how to make your application work with a distributed database system. ...
SQL and Relational Theory
Understanding SQL's underlying theory is the best way to guarantee that your SQL code is correct and your database schema is robust and maintainable. In SQL and Relational Theory, author C.J. Date demonstrates how you can apply relational theory directly to your use of SQL, with numerous examples and clear explanations of the reasoning behind them. Anyone with a modest to advanced background in SQL will benefit from the many insights in this book. ...
Understanding SQL's underlying theory is the best way to guarantee that your SQL code is correct and your database schema is robust and maintainable. In SQL and Relational Theory, author C.J. Date demonstrates how you can apply relational theory directly to your use of SQL, with numerous examples and clear explanations of the reasoning behind them. Anyone with a modest to advanced background in SQL will benefit from the many insights in this book. ...
bash Cookbook
bash Cookbook teaches shell scripting the way Unix masters practice the craft. It presents a variety of recipes and tricks for all levels of shell programmers so that anyone can become a proficient user of the most common Unix shell -- the bash shell -- and cygwin or other popular Unix emulation packages. Packed full of useful scripts, along with examples that explain how to create better scripts, this new Cookbook gives professionals and power users everything they need to automate routine tasks and enable them to truly manage their systems -- rather than have their systems manage them. ...
bash Cookbook teaches shell scripting the way Unix masters practice the craft. It presents a variety of recipes and tricks for all levels of shell programmers so that anyone can become a proficient user of the most common Unix shell -- the bash shell -- and cygwin or other popular Unix emulation packages. Packed full of useful scripts, along with examples that explain how to create better scripts, this new Cookbook gives professionals and power users everything they need to automate routine tasks and enable them to truly manage their systems -- rather than have their systems manage them. ...
ActionScript 3.0 Cookbook
Well before Ajax and Windows Presentation Foundation, Macromedia Flash provided the first method for building "rich" web pages. Now, Adobe is making Flash a full-fledged development environment, and learning ActionScript 3.0 is key. That's a challenge for even the most experienced Flash developer. This Cookbook offers more than 300 solutions to solve a wide range of coding dilemmas, so you can learn to work with the new version right away. ...
Well before Ajax and Windows Presentation Foundation, Macromedia Flash provided the first method for building "rich" web pages. Now, Adobe is making Flash a full-fledged development environment, and learning ActionScript 3.0 is key. That's a challenge for even the most experienced Flash developer. This Cookbook offers more than 300 solutions to solve a wide range of coding dilemmas, so you can learn to work with the new version right away. ...
Big Book of Windows Hacks
Bigger, better and broader in scope, the Big Book of Windows Hacks gives you everything you need to get the most out of your Windows Vista or XP system, including its related applications and the hardware it runs on or connects to. This book takes you beyond the operating system with hacks for applications like Internet Explorer 7 and Office 2007, and hardware such as the Zune, your networking gear, and the PC itself. ...
Bigger, better and broader in scope, the Big Book of Windows Hacks gives you everything you need to get the most out of your Windows Vista or XP system, including its related applications and the hardware it runs on or connects to. This book takes you beyond the operating system with hacks for applications like Internet Explorer 7 and Office 2007, and hardware such as the Zune, your networking gear, and the PC itself. ...
Beautiful Architecture
What are the ingredients of robust, elegant, flexible, and maintainable software architecture? Beautiful Architecture answers this question through a collection of intriguing essays from more than a dozen of today's leading software designers and architects. In each essay, contributors present a notable software architecture, and analyze what makes it innovative and ideal for its purpose. ...
What are the ingredients of robust, elegant, flexible, and maintainable software architecture? Beautiful Architecture answers this question through a collection of intriguing essays from more than a dozen of today's leading software designers and architects. In each essay, contributors present a notable software architecture, and analyze what makes it innovative and ideal for its purpose. ...
Creating iPhone Apps with Cocoa Touch: The Mini Missing Manual
Creating iPhone Apps with Cocoa Touch: The Mini Missing Manual walks you through developing your first iPhone App and introduces you to your programming environment and tools: Cocoa Touch, Interface Builder, Xcode, and the Objective-C programming language. This eBook is adapted from parts of iPhone App Development: The Missing Manual. ...
Creating iPhone Apps with Cocoa Touch: The Mini Missing Manual walks you through developing your first iPhone App and introduces you to your programming environment and tools: Cocoa Touch, Interface Builder, Xcode, and the Objective-C programming language. This eBook is adapted from parts of iPhone App Development: The Missing Manual. ...
Dreamweaver CS3: The Missing Manual
The fifth edition of this bestselling book by experienced web site trainer and author David McFarland, Dreamweaver CS3: The Missing Manual helps both first-time and experienced web designers bring stunning, interactive web sites to life. With jargon-free language, clear descriptions, and welcome humor, this new edition addresses both beginners who need step-by-step guidance as well as long-time Dreamweaver users who need a handy reference to address the inner-workings of the program. ...
The fifth edition of this bestselling book by experienced web site trainer and author David McFarland, Dreamweaver CS3: The Missing Manual helps both first-time and experienced web designers bring stunning, interactive web sites to life. With jargon-free language, clear descriptions, and welcome humor, this new edition addresses both beginners who need step-by-step guidance as well as long-time Dreamweaver users who need a handy reference to address the inner-workings of the program. ...