Google AdWords For Dummies, 2nd Edition
Google AdWords is a unique tool that allows you to set your own budget and create ads and choose keywords that are specifically related to your business. When your ad appears next to the search results, people can simply click your ad to learn more about you or make a purchase. This handy guide walks you through the newest tips, tricks, and techniques for maximizing your AdWords campaign. Offering valuable advice, this new edition includes case studies from readers who have shared what they learned from using the techniques revealed in the first edition. ...
Google AdWords is a unique tool that allows you to set your own budget and create ads and choose keywords that are specifically related to your business. When your ad appears next to the search results, people can simply click your ad to learn more about you or make a purchase. This handy guide walks you through the newest tips, tricks, and techniques for maximizing your AdWords campaign. Offering valuable advice, this new edition includes case studies from readers who have shared what they learned from using the techniques revealed in the first edition. ...
Project Management For Dummies, 3rd Edition
In today's time-crunched, cost-conscious global business environment, tight project deadlines and stringent expectations are the norm. Now with 25% new and updated content, Project Management For Dummies, 3rd Edition introduces you to the principles of successful project management and shows you how to motivate any team to gain maximum productivity. You'll learn how to organize, estimate, and schedule projects efficiently and effectively. You'll also discover how to manage deliverables, issue changes, assess risks, maintain communications, and live up to expectations by making the most of the latest technology and software and by avoiding common problems that can trip up even the best project managers. ...
In today's time-crunched, cost-conscious global business environment, tight project deadlines and stringent expectations are the norm. Now with 25% new and updated content, Project Management For Dummies, 3rd Edition introduces you to the principles of successful project management and shows you how to motivate any team to gain maximum productivity. You'll learn how to organize, estimate, and schedule projects efficiently and effectively. You'll also discover how to manage deliverables, issue changes, assess risks, maintain communications, and live up to expectations by making the most of the latest technology and software and by avoiding common problems that can trip up even the best project managers. ...
Dreamweaver Mx Bible
Packed with hands-on instruction and step by step tutorials, the Dreamweaver MX Bible is everything you need to harness the power of this amazing web development tool. Starting with the basics, expert author and well-known Dreamweaver guru Joe Lowery guides you through the in s and out s of Dreamweaver MX and will have you building your very own dynamic, data-driven sites in no time. ...
Packed with hands-on instruction and step by step tutorials, the Dreamweaver MX Bible is everything you need to harness the power of this amazing web development tool. Starting with the basics, expert author and well-known Dreamweaver guru Joe Lowery guides you through the in s and out s of Dreamweaver MX and will have you building your very own dynamic, data-driven sites in no time. ...
SolidWorks 2007 Bible
Whether you're a new, intermediate, or professional user, you'll find the in-depth coverage you need to succeed with SolidWorks 2007 in this comprehensive reference. From customizing the interface to exploring best practices to reinforcing your knowledge with step-by-step tutorials, the techniques and shortcuts in this detailed book will help you accomplish tasks, avoid the time-consuming pitfalls of parametric design, and get a firm handle on one of the leading 3D CAD programs on the market. ...
Whether you're a new, intermediate, or professional user, you'll find the in-depth coverage you need to succeed with SolidWorks 2007 in this comprehensive reference. From customizing the interface to exploring best practices to reinforcing your knowledge with step-by-step tutorials, the techniques and shortcuts in this detailed book will help you accomplish tasks, avoid the time-consuming pitfalls of parametric design, and get a firm handle on one of the leading 3D CAD programs on the market. ...
The Developer's Guide to Social Programming
In The Developer's Guide to Social Programming, Mark Hawker shows developers how to build applications that integrate with the major social networking sites. Unlike competitive books that focus on a single social media platform, this book covers all three leading platforms: Facebook, OpenSocial, and Twitter. Hawker identifies the characteristics of superior, highly engaging social media applications, and shows how to use the Facebook platform, Google Friend Connect, and the Twitter API to create them. ...
In The Developer's Guide to Social Programming, Mark Hawker shows developers how to build applications that integrate with the major social networking sites. Unlike competitive books that focus on a single social media platform, this book covers all three leading platforms: Facebook, OpenSocial, and Twitter. Hawker identifies the characteristics of superior, highly engaging social media applications, and shows how to use the Facebook platform, Google Friend Connect, and the Twitter API to create them. ...
What's New in SQL Server 2012
Microsoft SQL Server has been part of the enterprise database landscape since SQL Server 7 arrived in 1998 and has evolved into the relational and BI platform of choice by businesses around the globe. The performance and full feature set of SQL Server has been widely recognized by the business community and it is viewed as a powerful weapon in their database and business intelligence arsenal. SQL Server brings numerous benefits to all businesses, central to which is a thorough understanding of the technology, both current and new. ...
Microsoft SQL Server has been part of the enterprise database landscape since SQL Server 7 arrived in 1998 and has evolved into the relational and BI platform of choice by businesses around the globe. The performance and full feature set of SQL Server has been widely recognized by the business community and it is viewed as a powerful weapon in their database and business intelligence arsenal. SQL Server brings numerous benefits to all businesses, central to which is a thorough understanding of the technology, both current and new. ...
Developing Backbone.js Applications
If you want to build your site's frontend with the single-page application (SPA) model, this hands-on book shows you how to get the job done with Backbone.js. You'll learn how to create structured JavaScript applications, using Backbone's own flavor of model-view-controller (MVC) architecture. Start with the basics of MVC, SPA, and Backbone, then get your hands dirty building sample applications - a simple Todo list app, a RESTful book library app, and a modular app with Backbone and RequireJS. Author Addy Osmani, an engineer for Google's Chrome team, also demonstrates advanced uses of the framework. ...
If you want to build your site's frontend with the single-page application (SPA) model, this hands-on book shows you how to get the job done with Backbone.js. You'll learn how to create structured JavaScript applications, using Backbone's own flavor of model-view-controller (MVC) architecture. Start with the basics of MVC, SPA, and Backbone, then get your hands dirty building sample applications - a simple Todo list app, a RESTful book library app, and a modular app with Backbone and RequireJS. Author Addy Osmani, an engineer for Google's Chrome team, also demonstrates advanced uses of the framework. ...
Asterisk: The Definitive Guide, 4th Edition
Design a complete Voice over IP (VoIP) or traditional PBX system with Asterisk, even if you have only basic telecommunications knowledge. This bestselling guide makes it easy, with a detailed roadmap that shows you how to install and configure this open source software, whether you're upgrading your existing phone system or starting from scratch. Ideal for Linux administrators, developers, and power users, this updated edition shows you how to write a basic dialplan step-by-step, and brings you up to speed on the features in Asterisk 11, the latest long-term support release from Digium. You'll quickly gain working knowledge to build a simple yet inclusive system. ...
Design a complete Voice over IP (VoIP) or traditional PBX system with Asterisk, even if you have only basic telecommunications knowledge. This bestselling guide makes it easy, with a detailed roadmap that shows you how to install and configure this open source software, whether you're upgrading your existing phone system or starting from scratch. Ideal for Linux administrators, developers, and power users, this updated edition shows you how to write a basic dialplan step-by-step, and brings you up to speed on the features in Asterisk 11, the latest long-term support release from Digium. You'll quickly gain working knowledge to build a simple yet inclusive system. ...
Linux System Programming, 2nd Edition
Write software that draws directly on services offered by the Linux kernel and core system libraries. With this comprehensive book, Linux kernel contributor Robert Love provides you with a tutorial on Linux system programming, a reference manual on Linux system calls, and an insider's guide to writing smarter, faster code. Love clearly distinguishes between POSIX standard functions and special services offered only by Linux. With a new chapter on multithreading, this updated and expanded edition provides an in-depth look at Linux from both a theoretical and applied perspective over a wide range of programming topics. ...
Write software that draws directly on services offered by the Linux kernel and core system libraries. With this comprehensive book, Linux kernel contributor Robert Love provides you with a tutorial on Linux system programming, a reference manual on Linux system calls, and an insider's guide to writing smarter, faster code. Love clearly distinguishes between POSIX standard functions and special services offered only by Linux. With a new chapter on multithreading, this updated and expanded edition provides an in-depth look at Linux from both a theoretical and applied perspective over a wide range of programming topics. ...
Training Guide: Administering Windows Server 2012
Designed to help enterprise administrators develop real-world, job-role-specific skills - this Training Guide focuses on deploying and managing Windows Server 2012. Build hands-on expertise through a series of lessons, exercises, and suggested practices - and help maximize your performance on the job. Creates a foundation of skills which, along with on-the-job experience, can be measured by Microsoft Certification exams such as 70-411 ...
Designed to help enterprise administrators develop real-world, job-role-specific skills - this Training Guide focuses on deploying and managing Windows Server 2012. Build hands-on expertise through a series of lessons, exercises, and suggested practices - and help maximize your performance on the job. Creates a foundation of skills which, along with on-the-job experience, can be measured by Microsoft Certification exams such as 70-411 ...