The Definitive Guide to Google AdWords
There is one simple way to exponentially increase the amount of traffic coming to your website and the number of people aware of your product or service: through the use of Google AdWords and related marketing technologies. The Definitive Guide to Google AdWords will walk you through every step needed to maximize your marketing and advertising power. Everything related to the platforms are covered in detail—account setup, campaign creation, reporting, optimization, analytics, ad creation, mobile advertising, and much more. ...
There is one simple way to exponentially increase the amount of traffic coming to your website and the number of people aware of your product or service: through the use of Google AdWords and related marketing technologies. The Definitive Guide to Google AdWords will walk you through every step needed to maximize your marketing and advertising power. Everything related to the platforms are covered in detail—account setup, campaign creation, reporting, optimization, analytics, ad creation, mobile advertising, and much more. ...
Active Directory, 5th Edition
Organize your network resources by learning how to design, manage, and maintain Active Directory. Updated to cover Windows Server 2012, the fifth edition of this bestselling book gives you a thorough grounding in Microsoft's network directory service by explaining concepts in an easy-to-understand, narrative style. You'll negotiate a maze of technologies for deploying a scalable and reliable AD infrastructure, with new chapters on management tools, searching the AD database, authentication and security protocols, and Active Directory Federation Services (ADFS). This book provides real-world scenarios that let you apply what you've learned—ideal whether you're a network administrator for a small business or a multinational enterprise. ...
Organize your network resources by learning how to design, manage, and maintain Active Directory. Updated to cover Windows Server 2012, the fifth edition of this bestselling book gives you a thorough grounding in Microsoft's network directory service by explaining concepts in an easy-to-understand, narrative style. You'll negotiate a maze of technologies for deploying a scalable and reliable AD infrastructure, with new chapters on management tools, searching the AD database, authentication and security protocols, and Active Directory Federation Services (ADFS). This book provides real-world scenarios that let you apply what you've learned—ideal whether you're a network administrator for a small business or a multinational enterprise. ...
Java Threads and the Concurrency Utilities
This concise book empowers all Java developers to master the complexity of the Java thread APIs and concurrency utilities. This knowledge aids the Java developer in writing correct and complex performing multithreaded applications. Java's thread APIs and concurrency utilities are among its most powerful and challenging APIs and language features. Java beginners typically find it very difficult to use these features to write correct multithreaded applications. Threads and the Concurrency Utilities helps all Java developers master and use these capabilities effectively. This book is divided into two parts of four chapters each. Part 1 focuses on the Thread APIs and Part 2 focuses on the concurrency utilities. In Part 1, you learn about Thread API basics and runnables, synchronization and volatility, waiting and notification, and the additional capabilities of thread groups, thread local variables, and the Timer Framework. In Part 2, you learn about concurrency utilities basics and ...
This concise book empowers all Java developers to master the complexity of the Java thread APIs and concurrency utilities. This knowledge aids the Java developer in writing correct and complex performing multithreaded applications. Java's thread APIs and concurrency utilities are among its most powerful and challenging APIs and language features. Java beginners typically find it very difficult to use these features to write correct multithreaded applications. Threads and the Concurrency Utilities helps all Java developers master and use these capabilities effectively. This book is divided into two parts of four chapters each. Part 1 focuses on the Thread APIs and Part 2 focuses on the concurrency utilities. In Part 1, you learn about Thread API basics and runnables, synchronization and volatility, waiting and notification, and the additional capabilities of thread groups, thread local variables, and the Timer Framework. In Part 2, you learn about concurrency utilities basics and ...
Building Applications on Mesos
How can Apache Mesos make a difference in your organization? With this practical guide, you'll learn how this cluster manager directs your datacenter's resources, and provides real time APIs for interacting with (and developing for) the entire cluster. You'll learn how to use Mesos as a deployment system, like Ansible or Chef, and as an execution platform for building and hosting higher-level applications, like Hadoop. Author David Greenberg shows you how Mesos manages your entire datacenter as a single logical entity, eliminating the need to assign fixed sets of machines to applications. You'll quickly discover why Mesos is the ultimate DevOps tool. ...
How can Apache Mesos make a difference in your organization? With this practical guide, you'll learn how this cluster manager directs your datacenter's resources, and provides real time APIs for interacting with (and developing for) the entire cluster. You'll learn how to use Mesos as a deployment system, like Ansible or Chef, and as an execution platform for building and hosting higher-level applications, like Hadoop. Author David Greenberg shows you how Mesos manages your entire datacenter as a single logical entity, eliminating the need to assign fixed sets of machines to applications. You'll quickly discover why Mesos is the ultimate DevOps tool. ...
Padding, Borders, Outlines, and Margins in CSS
The ability to apply margins, borders, and padding to any web page element is one of the things that sets CSS so far above traditional markup. With this practical guide, you will not only learn how to use these properties to lay out your document, but also how to change and control the appearance of any element on the page. Short and sweet, this short book is an excerpt from the upcoming fourth edition of CSS: The Definitive Guide. When you purchase either the print or the ebook edition of Padding, Borders, Outlines, and Margins in CSS, you'll receive a discount on the entire Definitive Guide once it's released. Why wait? Learn how to bring life to your web pages now. ...
The ability to apply margins, borders, and padding to any web page element is one of the things that sets CSS so far above traditional markup. With this practical guide, you will not only learn how to use these properties to lay out your document, but also how to change and control the appearance of any element on the page. Short and sweet, this short book is an excerpt from the upcoming fourth edition of CSS: The Definitive Guide. When you purchase either the print or the ebook edition of Padding, Borders, Outlines, and Margins in CSS, you'll receive a discount on the entire Definitive Guide once it's released. Why wait? Learn how to bring life to your web pages now. ...
XQuery, 2nd Edition
The W3C XQuery 3.1 standard provides a tool to search, extract, and manipulate content, whether it's in XML, JSON or plain text. With this fully updated, in-depth tutorial, you'll learn to program with this highly practical query language. Designed for query writers who have some knowledge of XML basics, but not necessarily advanced knowledge of XML-related technologies, this book is ideal as both a tutorial and a reference. You'll find background information for namespaces, schemas, built-in types, and regular expressions that are relevant to writing XML queries. ...
The W3C XQuery 3.1 standard provides a tool to search, extract, and manipulate content, whether it's in XML, JSON or plain text. With this fully updated, in-depth tutorial, you'll learn to program with this highly practical query language. Designed for query writers who have some knowledge of XML basics, but not necessarily advanced knowledge of XML-related technologies, this book is ideal as both a tutorial and a reference. You'll find background information for namespaces, schemas, built-in types, and regular expressions that are relevant to writing XML queries. ...
iOS eCommerce App Development with Parse
iOS eCommerce App Development with Parse uses a real-world app example to teach you how to build a complete eCommerce iPhone app powered by Parse—the most popular and powerful Platform as a Service (PaaS) provider. In this comprehensive guide you will learn about collecting application requirements, architecting the app, designing the user interface, creating the data model, managing products and the shopping cart, processing the payment, and fulfilling the order—always with secure best practice in mind. You will also learn how to manage user account creation, log in with Facebook and Twitter, verify users via email, pay with Stripe and Apple Pay, send email with Mailgun, and manage customer payment methods and order history. Intermediate knowledge of iOS development and object-oriented programming is assumed, and basic knowledge of e-commerce principles will be of benefit too. The author is a successful iPhone app developer whose real-world experience is now brought to print ...
iOS eCommerce App Development with Parse uses a real-world app example to teach you how to build a complete eCommerce iPhone app powered by Parse—the most popular and powerful Platform as a Service (PaaS) provider. In this comprehensive guide you will learn about collecting application requirements, architecting the app, designing the user interface, creating the data model, managing products and the shopping cart, processing the payment, and fulfilling the order—always with secure best practice in mind. You will also learn how to manage user account creation, log in with Facebook and Twitter, verify users via email, pay with Stripe and Apple Pay, send email with Mailgun, and manage customer payment methods and order history. Intermediate knowledge of iOS development and object-oriented programming is assumed, and basic knowledge of e-commerce principles will be of benefit too. The author is a successful iPhone app developer whose real-world experience is now brought to print ...
Offline First Web Development
When building mobile apps, it's easy to forget about the moments when your users lack a good Internet connection. Put your phone in airplane mode, open a few popular apps, and you'll quickly see how they handle being offline. From Twitter to Pinterest to Apple Maps, some apps might handle being offline better - but very few do it well. A poor offline experience will result in frustrated users who will abandon your app, or worse, turn to your competitor's apps! Expert or novice, this book will teach you everything you need to know about designing and building a rigorous offline app experience. By putting the offline experience first, you'll have a solid foundation to build upon, avoiding the unnecessary stress and frustration of trying to retrofit offline capabilities into your finished app. This basic principle, designing for the worst-case scenario, could save you countless hours of wasted effort. ...
When building mobile apps, it's easy to forget about the moments when your users lack a good Internet connection. Put your phone in airplane mode, open a few popular apps, and you'll quickly see how they handle being offline. From Twitter to Pinterest to Apple Maps, some apps might handle being offline better - but very few do it well. A poor offline experience will result in frustrated users who will abandon your app, or worse, turn to your competitor's apps! Expert or novice, this book will teach you everything you need to know about designing and building a rigorous offline app experience. By putting the offline experience first, you'll have a solid foundation to build upon, avoiding the unnecessary stress and frustration of trying to retrofit offline capabilities into your finished app. This basic principle, designing for the worst-case scenario, could save you countless hours of wasted effort. ...
JavaScript Concurrency
Concurrent programming may sound abstract and complex, but it helps to deliver a better user experience. With single threaded JavaScript, applications lack dynamism. This means that when JavaScript code is running, nothing else can happen. The DOM can't update, which means the UI freezes. In a world where users expect speed and responsiveness – in all senses of the word – this is something no developer can afford. Fortunately, JavaScript has evolved to adopt concurrent capabilities – one of the reasons why it is still at the forefront of modern web development. This book helps you dive into concurrent JavaScript, and demonstrates how to apply its core principles and key techniques and tools to a range of complex development challenges. Built around the three core principles of concurrency – parallelism, synchronization, and conservation – you'll learn everything you need to unlock a more efficient and dynamic JavaScript, to lay the foundations of even better user experienc ...
Concurrent programming may sound abstract and complex, but it helps to deliver a better user experience. With single threaded JavaScript, applications lack dynamism. This means that when JavaScript code is running, nothing else can happen. The DOM can't update, which means the UI freezes. In a world where users expect speed and responsiveness – in all senses of the word – this is something no developer can afford. Fortunately, JavaScript has evolved to adopt concurrent capabilities – one of the reasons why it is still at the forefront of modern web development. This book helps you dive into concurrent JavaScript, and demonstrates how to apply its core principles and key techniques and tools to a range of complex development challenges. Built around the three core principles of concurrency – parallelism, synchronization, and conservation – you'll learn everything you need to unlock a more efficient and dynamic JavaScript, to lay the foundations of even better user experienc ...
Entertainment Apps on the Go with Windows 10
This book enables you to unleash the entertainment potential of your Windows 10 PC, tablet, or phone - or any combination of the three! Learn how to stream movies and TV shows, manage your media collection, purchase new media, and upload your music collection to the cloud. Make your entertainment experience truly mobile by streaming wirelessly between devices in the home, or from cloud services that let you take your content anywhere. Learn to push content from Windows 10 to other devices like TVs, or your Xbox One. Tap into a wide range of popular streaming services, including Netflix, Spotify, and Google Play. ...
This book enables you to unleash the entertainment potential of your Windows 10 PC, tablet, or phone - or any combination of the three! Learn how to stream movies and TV shows, manage your media collection, purchase new media, and upload your music collection to the cloud. Make your entertainment experience truly mobile by streaming wirelessly between devices in the home, or from cloud services that let you take your content anywhere. Learn to push content from Windows 10 to other devices like TVs, or your Xbox One. Tap into a wide range of popular streaming services, including Netflix, Spotify, and Google Play. ...