The Art of SEO
If your company is going to succeed in the web economy, optimizing your site for search engine visibility is essential. In this book, four of the most noted experts in the field of search engine optimization (SEO) provide you with proven guidelines and cutting-edge techniques for planning and executing a comprehensive SEO strategy. The authors clearly explain SEO fundamentals, while correcting many common misconceptions. ...
If your company is going to succeed in the web economy, optimizing your site for search engine visibility is essential. In this book, four of the most noted experts in the field of search engine optimization (SEO) provide you with proven guidelines and cutting-edge techniques for planning and executing a comprehensive SEO strategy. The authors clearly explain SEO fundamentals, while correcting many common misconceptions. ...
Cassandra: The Definitive Guide, 2nd Edition
Imagine what you could do if scalability wasn't a problem. With this hands-on guide, you'll learn how the Cassandra database management system handles hundreds of terabytes of data while remaining highly available across multiple data centers. This expanded second edition - updated for Cassandra 3.0 - provides the technical details and practical examples you need to put this database to work in a production environment. Authors Jeff Carpenter and Eben Hewitt demonstrate the advantages of Cassandra's non-relational design, with special attention to data modeling. If you're a developer, DBA, or application architect looking to solve a database scaling issue or future-proof your application, this guide helps you harness Cassandra's speed and flexibility. Understand Cassandra's distributed and decentralized structure; Use the Cassandra Query Language (CQL) and cqlsh - the CQL shell; Create a working data model and compare it with an equivalent relational model; Develop sample applica ...
Imagine what you could do if scalability wasn't a problem. With this hands-on guide, you'll learn how the Cassandra database management system handles hundreds of terabytes of data while remaining highly available across multiple data centers. This expanded second edition - updated for Cassandra 3.0 - provides the technical details and practical examples you need to put this database to work in a production environment. Authors Jeff Carpenter and Eben Hewitt demonstrate the advantages of Cassandra's non-relational design, with special attention to data modeling. If you're a developer, DBA, or application architect looking to solve a database scaling issue or future-proof your application, this guide helps you harness Cassandra's speed and flexibility. Understand Cassandra's distributed and decentralized structure; Use the Cassandra Query Language (CQL) and cqlsh - the CQL shell; Create a working data model and compare it with an equivalent relational model; Develop sample applica ...
Introduction to JavaScript Object Notation
What is JavaScript Object Notation (JSON) and how can you put it to work? This concise guide helps busy IT professionals get up and running quickly with this popular data interchange format, and provides a deep understanding of how JSON works. Author Lindsay Bassett begins with an overview of JSON syntax, data types, formatting, and security concerns before exploring the many ways you can apply JSON today. From Web APIs and server-side language libraries to NoSQL databases and client-side frameworks, JSON has emerged as a viable alternative to XML for exchanging data between different platforms. If you have some programming experience and understand HTML and JavaScript, this is your book. Learn why JSON syntax represents data in name-value pairs; Explore JSON data types, including object, string, number, and array; Find out how you can combat common security concerns; Learn how the JSON schema verifies that data is formatted correctly; Examine the relationship between browsers, w ...
What is JavaScript Object Notation (JSON) and how can you put it to work? This concise guide helps busy IT professionals get up and running quickly with this popular data interchange format, and provides a deep understanding of how JSON works. Author Lindsay Bassett begins with an overview of JSON syntax, data types, formatting, and security concerns before exploring the many ways you can apply JSON today. From Web APIs and server-side language libraries to NoSQL databases and client-side frameworks, JSON has emerged as a viable alternative to XML for exchanging data between different platforms. If you have some programming experience and understand HTML and JavaScript, this is your book. Learn why JSON syntax represents data in name-value pairs; Explore JSON data types, including object, string, number, and array; Find out how you can combat common security concerns; Learn how the JSON schema verifies that data is formatted correctly; Examine the relationship between browsers, w ...
Introduction to Machine Learning with Python
Machine learning has become an integral part of many commercial applications and research projects, but this field is not exclusive to large companies with extensive research teams. If you use Python, even as a beginner, this book will teach you practical ways to build your own machine learning solutions. With all the data available today, machine learning applications are limited only by your imagination. You'll learn the steps necessary to create a successful machine-learning application with Python and the scikit-learn library. Authors Andreas Müller and Sarah Guido focus on the practical aspects of using machine learning algorithms, rather than the math behind them. Familiarity with the NumPy and matplotlib libraries will help you get even more from this book. Fundamental concepts and applications of machine learning; Advantages and shortcomings of widely used machine learning algorithms; How to represent data processed by machine learning, including which data aspects to fo ...
Machine learning has become an integral part of many commercial applications and research projects, but this field is not exclusive to large companies with extensive research teams. If you use Python, even as a beginner, this book will teach you practical ways to build your own machine learning solutions. With all the data available today, machine learning applications are limited only by your imagination. You'll learn the steps necessary to create a successful machine-learning application with Python and the scikit-learn library. Authors Andreas Müller and Sarah Guido focus on the practical aspects of using machine learning algorithms, rather than the math behind them. Familiarity with the NumPy and matplotlib libraries will help you get even more from this book. Fundamental concepts and applications of machine learning; Advantages and shortcomings of widely used machine learning algorithms; How to represent data processed by machine learning, including which data aspects to fo ...
Beginning Xamarin Development for the Mac
Develop apps for the iPhone, iPad, and Apple wearables using Visual Studio for the Mac. Learn how to set up your development environment and emulators, and how to create adaptive user interfaces for various platforms. Expert Dawid Borycki guides you through the fundamentals of programming for Apple platforms (Model View Controller, Test Driven Development), navigation patterns, gesture handling, accessing user's location, and reading and consuming data from web services. After reading this book, you will be able to build native apps that look and feel like other apps built into iOS, watchOS, and tvOS, and have the skills that are in high demand in today's market. If you are already programming C# apps for web or desktop, you will learn how to extend your skill set to Apple mobile, wearable, and smart TV platforms. Build and implement native apps for Apple platforms; Create adaptive, universal views and handle navigation between them; Access user's location and handle touch in ...
Develop apps for the iPhone, iPad, and Apple wearables using Visual Studio for the Mac. Learn how to set up your development environment and emulators, and how to create adaptive user interfaces for various platforms. Expert Dawid Borycki guides you through the fundamentals of programming for Apple platforms (Model View Controller, Test Driven Development), navigation patterns, gesture handling, accessing user's location, and reading and consuming data from web services. After reading this book, you will be able to build native apps that look and feel like other apps built into iOS, watchOS, and tvOS, and have the skills that are in high demand in today's market. If you are already programming C# apps for web or desktop, you will learn how to extend your skill set to Apple mobile, wearable, and smart TV platforms. Build and implement native apps for Apple platforms; Create adaptive, universal views and handle navigation between them; Access user's location and handle touch in ...
Building Your Next Big Thing with Google Cloud Platform
Building Your Next Big Thing with Google Cloud Platform shows you how to take advantage of the Google Cloud Platform technologies to build all kinds of cloud-hosted software and services for both public and private consumption. Whether you need a simple virtual server to run your legacy application or you need to architect a sophisticated high-traffic web application, Cloud Platform provides all the tools and products required to create innovative applications and a robust infrastructure to manage them. Google is known for the scalability, reliability, and efficiency of its various online products, from Google Search to Gmail. And, the results are impressive. Google Search, for example, returns results literally within fractions of second. How is this possible? Google custom-builds both hardware and software, including servers, switches, networks, data centers, the operating system's stack, application frameworks, applications, and APIs. ...
Building Your Next Big Thing with Google Cloud Platform shows you how to take advantage of the Google Cloud Platform technologies to build all kinds of cloud-hosted software and services for both public and private consumption. Whether you need a simple virtual server to run your legacy application or you need to architect a sophisticated high-traffic web application, Cloud Platform provides all the tools and products required to create innovative applications and a robust infrastructure to manage them. Google is known for the scalability, reliability, and efficiency of its various online products, from Google Search to Gmail. And, the results are impressive. Google Search, for example, returns results literally within fractions of second. How is this possible? Google custom-builds both hardware and software, including servers, switches, networks, data centers, the operating system's stack, application frameworks, applications, and APIs. ...
Coding with JavaScript For Dummies
Coding with JavaScript For Dummies provides easy, hands-on instruction for anyone looking to learn this popular client-side language. No experience? No problem! This friendly guide starts from the very beginning and walks you through the basics, then shows you how to apply what you've learned to real projects. You'll start building right away, including web page elements and simple applications, so you can immediately see how JavaScript is used in the real world. Online exercises allow you to test your code and expand your skills, and the easy-to-follow instruction provides step-by-step guidance toward understanding the JavaScript syntax, applications, and language. JavaScript enhances static web pages by providing dynamic elements that can adapt and react to user action. It's a need-to-know tool for aspiring web designers, but anyone can benefit from understanding this core development language. ...
Coding with JavaScript For Dummies provides easy, hands-on instruction for anyone looking to learn this popular client-side language. No experience? No problem! This friendly guide starts from the very beginning and walks you through the basics, then shows you how to apply what you've learned to real projects. You'll start building right away, including web page elements and simple applications, so you can immediately see how JavaScript is used in the real world. Online exercises allow you to test your code and expand your skills, and the easy-to-follow instruction provides step-by-step guidance toward understanding the JavaScript syntax, applications, and language. JavaScript enhances static web pages by providing dynamic elements that can adapt and react to user action. It's a need-to-know tool for aspiring web designers, but anyone can benefit from understanding this core development language. ...
Crowdsourcing
This book presents the latest research on the software crowdsourcing approach to develop large and complex software in a cloud-based platform. It develops the fundamental principles, management organization and processes, and a cloud-based infrastructure to support this new software development approach. The book examines a variety of issues in software crowdsourcing processes, including software quality, costs, diversity of solutions, and the competitive nature of crowdsourcing processes. Furthermore, the book outlines a research roadmap of this emerging field, including all the key technology and management issues for the foreseeable future. Crowdsourcing, as demonstrated by Wikipedia and Facebook for online web applications, has shown promising results for a variety of applications, including healthcare, business, gold mining exploration, education, and software development. Software crowdsourcing is emerging as a promising solution to designing, developing and maintaining software. ...
This book presents the latest research on the software crowdsourcing approach to develop large and complex software in a cloud-based platform. It develops the fundamental principles, management organization and processes, and a cloud-based infrastructure to support this new software development approach. The book examines a variety of issues in software crowdsourcing processes, including software quality, costs, diversity of solutions, and the competitive nature of crowdsourcing processes. Furthermore, the book outlines a research roadmap of this emerging field, including all the key technology and management issues for the foreseeable future. Crowdsourcing, as demonstrated by Wikipedia and Facebook for online web applications, has shown promising results for a variety of applications, including healthcare, business, gold mining exploration, education, and software development. Software crowdsourcing is emerging as a promising solution to designing, developing and maintaining software. ...
Cyber Operations
Learn to set up, defend, and attack computer networks. This book focuses on networks and real attacks, offers extensive coverage of offensive and defensive techniques, and is supported by a rich collection of exercises and resources. You'll learn how to configure your network from the ground up, starting by setting up your virtual test environment with basics like DNS and active directory, through common network services, and ending with complex web applications involving web servers and backend databases. Key defensive techniques are integrated throughout the exposition. You will develop situational awareness of your network and will build a complete defensive infrastructure—including log servers, network firewalls, web application firewalls, and intrusion detection systems. ...
Learn to set up, defend, and attack computer networks. This book focuses on networks and real attacks, offers extensive coverage of offensive and defensive techniques, and is supported by a rich collection of exercises and resources. You'll learn how to configure your network from the ground up, starting by setting up your virtual test environment with basics like DNS and active directory, through common network services, and ending with complex web applications involving web servers and backend databases. Key defensive techniques are integrated throughout the exposition. You will develop situational awareness of your network and will build a complete defensive infrastructure—including log servers, network firewalls, web application firewalls, and intrusion detection systems. ...
Data-oriented Development with AngularJS
AngularJS is one of the most popular JavaScript frameworks used to write single page applications and is suitable for developing large-scale enterprise applications. With Firebase, you can easily store and sync data in real time. It has libraries for all the major web and mobile platforms (including AngularJS) and bindings for the most popular frameworks (such as Node.js). Data-oriented Development with AngularJS is a systematic learning guide that covers important AngularJS concepts such as data binding, dependency injection, directives, and so on. It also covers the basics of Firebase and three-way data binding with AngularFire. You'll be able to create a small project and build a real-time application using Firebase and AngularJS. This project uses most of the concepts and best practices learned in the book so that you can apply the very same principles in real-world AngularJS development. ...
AngularJS is one of the most popular JavaScript frameworks used to write single page applications and is suitable for developing large-scale enterprise applications. With Firebase, you can easily store and sync data in real time. It has libraries for all the major web and mobile platforms (including AngularJS) and bindings for the most popular frameworks (such as Node.js). Data-oriented Development with AngularJS is a systematic learning guide that covers important AngularJS concepts such as data binding, dependency injection, directives, and so on. It also covers the basics of Firebase and three-way data binding with AngularFire. You'll be able to create a small project and build a real-time application using Firebase and AngularJS. This project uses most of the concepts and best practices learned in the book so that you can apply the very same principles in real-world AngularJS development. ...