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Lean AI
Lean AI

How can startups successfully scale customer acquisition and revenue growth with a Lean team? Out-of-the-box acquisition solutions from Facebook, Google, and others provide a good start, but the companies that can tailor those solutions to meet their specific needs, objectives, and goals will come out winners. But that hasn't been an easy task - until now. With this practical book, author Lomit Patel shows you how to use AI and automation to provide an operational layer atop those acquisition solutions to deliver amazing results for your company. You'll learn how to adapt, customize, and personalize cross-channel user journeys to help your company attract and retain customers - to usher in the new age of Autonomous Marketing. Learn how AI and automation can support the customer acquisition efforts of a Lean Startup; Dive into Customer Acquisition 3.0, an initiative for gaining and retaining customers; Explore ways to use AI for marketing purposes; Understand the key metrics for d ...
Python for DevOps
Python for DevOps

Much has changed in technology over the past decade. Data is hot, the cloud is ubiquitous, and many organizations need some form of automation. Throughout these transformations, Python has become one of the most popular languages in the world. This practical resource shows you how to use Python for everyday Linux systems administration tasks with today's most useful DevOps tools, including Docker, Kubernetes, and Terraform. Learning how to interact and automate with Linux is essential for millions of professionals. Python makes it much easier. With this book, you'll learn how to develop software and solve problems using containers, as well as how to monitor, instrument, load-test, and operationalize your software. Looking for effective ways to "get stuff done" in Python? This is your guide. Python foundations, including a brief introduction to the language; How to automate text, write command-line tools, and automate the filesystem; Linux utilities, package management, build syst ...
Cloud Native Data Center Networking
Cloud Native Data Center Networking

If you want to study, build, or simply validate your thinking about modern cloud native data center networks, this is your book. Whether you're pursuing a multitenant private cloud, a network for running machine learning, or an enterprise data center, author Dinesh Dutt takes you through the steps necessary to design a data center that's affordable, high capacity, easy to manage, agile, and reliable. Ideal for network architects, data center operators, and network and containerized application developers, this book mixes theory with practice to guide you through the architecture and protocols you need to create and operate a robust, scalable network infrastructure. The book offers a vendor-neutral way to look at network design. For those interested in open networking, this book is chock-full of examples using open source software, from FRR to Ansible. In the context of a cloud native data center, you'll examine: Clos topology; Network disaggregation; Network operating system choi ...
Practical Oracle Cloud Infrastructure
Practical Oracle Cloud Infrastructure

Use this fast-paced and comprehensive guide to build cloud-based solutions on Oracle Cloud Infrastructure. You will understand cloud infrastructure, and learn how to launch new applications and move existing applications to Oracle Cloud. Emerging trends in software architecture are covered such as autonomous platforms, infrastructure as code, containerized applications, cloud-based container orchestration with managed Kubernetes, and running serverless workloads using open-source tools. Practical examples are provided. This book teaches you how to self-provision the cloud resources you require to run and scale your custom cloud-based applications using a convenient web console and programmable APIs, and you will learn how to manage your infrastructure as code with Terraform. You will be able to plan, design, implement, deploy, run, and monitor your production-grade and fault-tolerant cloud software solutions in Oracle's data centers across the world, paying only for the resources you ...
Python Feature Engineering Cookbook
Python Feature Engineering Cookbook

Feature engineering is invaluable for developing and enriching your machine learning models. In this cookbook, you will work with the best tools to streamline your feature engineering pipelines and techniques and simplify and improve the quality of your code. Using Python libraries such as pandas, scikit-learn, Featuretools, and Feature-engine, you'll learn how to work with both continuous and discrete datasets and be able to transform features from unstructured datasets. You will develop the skills necessary to select the best features as well as the most suitable extraction techniques. This book will cover Python recipes that will help you automate feature engineering to simplify complex processes. You'll also get to grips with different feature engineering strategies, such as the box-cox transform, power transform, and log transform across machine learning, reinforcement learning, and natural language processing (NLP) domains. By the end of this book, you'll have discovered ti ...
Innovative Tableau
Innovative Tableau

Level up with Tableau to build eye-catching, easy-to-interpret data visualizations. In this follow-up guide to Practical Tableau, author Ryan Sleeper takes you through a collection of unique tips and tutorials for using this popular software. Beginning to advanced Tableau users will learn how to go beyond Show Me to make better charts and learn dozens of tricks to improve both the author and user experience. Featuring many approaches he developed himself, Ryan shows you how to create charts that empower Tableau users to explore, understand, and derive value from their data. He also shares many of his favorite tricks that enabled him to become a Tableau Zen Master, Tableau Public Visualization of the Year author, and Tableau Global Iron Viz Champion. Learn what's new in Tableau since Practical Tableau was released; Examine unique new charts - timelines, custom gauges, and leapfrog charts - plus innovations to traditional charts such as highlight tables, scatter plots, and maps; Ge ...
Build a Career in Data Science
Build a Career in Data Science

You are going to need more than technical knowledge to succeed as a data scientist. Build a Career in Data Science teaches you what school leaves out, from how to land your first job to the lifecycle of a data science project, and even how to become a manager. What are the keys to a data scientist's long-term success? Blending your technical know-how with the right "soft skills" turns out to be a central ingredient of a rewarding career. Build a Career in Data Science is your guide to landing your first data science job and developing into a valued senior employee. By following clear and simple instructions, you'll learn to craft an amazing resume and ace your interviews. In this demanding, rapidly changing field, it can be challenging to keep projects on track, adapt to company needs, and manage tricky stakeholders. You'll love the insights on how to handle expectations, deal with failures, and plan your career path in the stories from seasoned data scientists included in the bo ...
SQL Server Big Data Clusters
SQL Server Big Data Clusters

Use this guide to one of SQL Server 2019's most impactful features - Big Data Clusters. You will learn about data virtualization and data lakes for this complete artificial intelligence (AI) and machine learning (ML) platform within the SQL Server database engine. You will know how to use Big Data Clusters to combine large volumes of streaming data for analysis along with data stored in a traditional database. For example, you can stream large volumes of data from Apache Spark in real time while executing Transact-SQL queries to bring in relevant additional data from your corporate, SQL Server database. Filled with clear examples and use cases, this book provides everything necessary to get started working with Big Data Clusters in SQL Server 2019. You will learn about the architectural foundations that are made up from Kubernetes, Spark, HDFS, and SQL Server on Linux. You then are shown how to configure and deploy Big Data Clusters in on-premises environments or in the cloud. Next, ...
Beginning Ring Programming
Beginning Ring Programming

Gain a gentle introduction to the world of Ring programming with clarity as a first concern using a lot of practical examples. The first part lays the foundations of the language and its basic features (data types, control structures, functions, and classes). The unique way to rigorously structure Ring programs is also explained. Then, in the second part you'll discover Ring inputs, outputs, and what is in between. You'll use the basic constructs of computer logic (sequence, selection, and iteration) to build simple and complex logic flows. You'll go over the common mistakes that lead to code complexity, by example, and cover several strategies to solve them (refactoring, code cleansing, and good variable naming). Then, you'll see a visual illustration of how Ring deals with scopes at the local, object, and global levels. In part three, you'll play with two artifacts vital to Ring programming: functions and objects. You'll learn how they can be composed to solve a problem and ho ...
Programming with 64-Bit ARM Assembly Language
Programming with 64-Bit ARM Assembly Language

Mastering ARM hardware architecture opens a world of programming for nearly all phones and tablets including the iPhone/iPad and most Android phones. It's also the heart of many single board computers like the Raspberry Pi. Gain the skills required to dive into the fundamentals of the ARM hardware architecture with this book and start your own projects while you develop a working knowledge of assembly language for the ARM 64-bit processor. You'll review assembly language programming for the ARM Processor in 64-bit mode and write programs for a number of single board computers, including the Nvidia Jetson Nano and the Raspberry Pi (running 64-bit Linux). The book also discusses how to target assembly language programs for Apple iPhones and iPads along with 64-Bit ARM based Android phones and tablets. It covers all the tools you require, the basics of the ARM hardware architecture, all the groups of ARM 64-Bit Assembly instructions, and how data is stored in the computer's memory. In ...
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