Business Innovation For Dummies
Book Description
Success in business demands constant creativity. Generating fresh solutions to problems and the ability to invent new products or services for a changing market are part of the intellectual capital that gives a company its competitive edge.Business Innovation For Dummies gives you practical, easy-to-follow information for generating new ideas, using creativity to boost sales, solving problems creatively, mastering the art of invention, honing creative thinking skills, and identifying new opportunities.
Book Details | |
| Publisher: | Wiley |
| By: | Alexander Hiam |
| ISBN-13: | 9780470601747 |
| ISBN-10: | 0470601744 |
| Year: | 2010 |
| Pages: | 384 |
| Language: | English |
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