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Mining the Social Web
Mining the Social Web

Facebook Twitter, and LinkedIn generate a tremendous amount of valuable social data, but how can you find out who's making connections with social media, what they’re talking about, or where they’re located? This concise and practical book shows you how to answer these questions and more. You'll learn how to combine social web data, analysis techniques, and visualization to help you find what you've been looking for in the social haystack, as well as useful information you didn't know existed. Each standalone chapter introduces techniques for mining data in different areas of the social Web, including blogs and email. All you need to get started is a programming background and a willingness to learn basic Python tools. ...
Facebook Application Development for Dummies
Facebook Application Development for Dummies

Want to build the next runaway Facebook app like Farmville or Mafia Wars? Interested in leveraging Facebook app development as part of a marketing strategy? Whether you want to build your own Facebook app from scratch, extend an existing Facebook app, or create a game, this book gets you up and running in no time. Master the Facebook toolkit, get acquainted with the Facebook Markup and Query languages, navigate the Facebook API - even learn how to make money with your new app! ...
The Facebook Marketing Book
The Facebook Marketing Book

How can Facebook help you promote your brand, products, and services? This book provides proven tactics that you can use right away to build your brand and engage prospective customers. Whether you're a marketing and PR professional, an entrepreneur, or a small business owner, you'll learn about the tools and features that will help you reach specific Facebook audiences. You'll also get an in-depth overview, with colorful and easy-to-understand introductions to Profiles, Groups, Pages, Applications, Ads, Events, and Facebook etiquette. ...
Facebook: The Missing Manual, 2nd Edition
Facebook: The Missing Manual, 2nd Edition

Facebook's popularity is skyrocketing, drawing more than 400 million people to this combination online village green, personal website creator, and souped-up address book. But one thing you won't get when signing up is a printed manual. Enter Facebook: The Missing Manual, Second Edition - the witty, authoritative guide you need, now revised and updated to include all of Facebook's latest features. ...
Facebook Graph API Development with Flash
Facebook Graph API Development with Flash

This book takes you through everything you need to know to integrate your AS3 apps and games with Facebook accompanied by illustrative screenshots and short quizzes.It presents you with in depth coverage of the key underlying concepts such as creating a basic application that runs inside Facebook and exploring the Graph API which greatly simplifies how developers can retrieve data. This book also covers topics on security, permissions and authentication features on Facebook. ...
Facebook & Twitter For Seniors For Dummies
Facebook & Twitter For Seniors For Dummies

People over 55 were the fastest-growing user group on Facebook in the first half of 2009, and they're flocking to Twitter at a faster rate than their under-20 grandchildren. From basic information about establishing an Internet connection to rediscovering old friends, sharing messages and photos, and keeping in touch instantly with Twitter, this book by online expert Marsha Collier helps seniors jump right into social media. Facebook & Twitter For Seniors For Dummies supplies everything seniors need to function confidently on these two social media platforms. ...
The Developer's Guide to Social Programming
The Developer's Guide to Social Programming

In The Developer's Guide to Social Programming, Mark Hawker shows developers how to build applications that integrate with the major social networking sites. Unlike competitive books that focus on a single social media platform, this book covers all three leading platforms: Facebook OpenSocial, and Twitter. Hawker identifies the characteristics of superior, highly engaging social media applications, and shows how to use the Facebook platform, Google Friend Connect, and the Twitter API to create them. ...
Facebook Marketing For Dummies
Facebook Marketing For Dummies

Facebook boasts an extremely devoted user base, with more than 65 billion page visits per month. With Facebook an organization can market and promote their brand, products, or services via the network's built-in components of profile pages, polls, community building, advertising, word-of-mouth marketing, and business applications. This insightful resource focuses on the strategies, tactics, and techniques necessary to lead your organization into the world of Facebook marketing. Packed with vital real-world case studies, the book serves as a must-have guide for the most reliable, responsible, and ethical business and marketing practices with Facebook. ...
Essential Facebook Development
Essential Facebook Development

With more than 250 million active users, Facebook is the world's #1 social networking platform. But developing successful Facebook applications presents unique challenges, both technical and nontechnical. Now, two of the world's most experienced Facebook developers show you exactly how to meet those challenges. Essential Facebook Development offers insider guidance and up-to-the-minute best practices for the entire application lifecycle: design, coding, testing, distribution, post-launch monitoring, metrics, and even application marketing. ...
FBML Essentials
FBML Essentials

Do you have an idea for a Facebook application? With FBML Essentials, you'll learn how to build it quickly using the Facebook Markup Language (FBML) and other easy-to-use tools in the site's framework. This book not only gets you started with this toolkit, you also get a complete reference on every FBML tag Facebook has ever written, with advice on the best ways to use these tags in your code. ...
Facebook API Developers Guide
Facebook API Developers Guide

The Facebook API allows web developers to create Facebook applications and access Facebook data from other applications. Facebook API Developers Guide covers the use and implementation of the Facebook API - what the key features are and how you can access them. You will learn, through practical examples, the main features of the Facebook API including an introduction to the API - specific languages FQL and FBML. These examples are further supported by the introduction of other technologies like language libraries, relational database management systems, and XML. ...
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